A district in the state of Uttar Pradesh, Ghaziabad is also a part of Delhi NCR with its population count above 3.4 million and 205 villages. Ever since the city was founded in 1970, it has grown remarkably. It is an industrial city and also a suburb of Delhi. Between 1991 and 2011, Ghaziabad’s population increased by more than a million and even more in the past ten years.

With its fast-paced growth and decent living standards, Ghaziabad has been labelled as a better place to live than Delhi itself and with this development comes employment.

Since many showrooms and shops are being set up for the growing demands of the people in the city, retail sales jobs in Ghaziabad are available in great numbers. With these jobs requiring little to no sales experience, they might be perfectly suitable for almost anyone.

Key Points to Remember

Although getting a retail job might sound mundane and relaxed, it is not so. You can’t just walk into the store and get the job based on nothing. Retail sales jobs in Ghaziabad, like every other job, require some skills and responsibilities and the ability of an individual to prove them in order to get the job. Accordingly, there are certain crucial points that will help you prepare for retail sales jobs in Ghaziabad. They are:

Understanding Customer Requirements

The most important of these is understanding customer requirements. As a retail salesperson, your job revolves entirely around customers and their requirements, what they want, what they will buy, what their choices are, what their budget is etc. Failure in understanding those requirements is an evident failure at the job itself. Having this ability and highlighting it in your CV could give you an edge over the other candidates.

Growing Your Knowledge Base

For retail sales jobs in Ghaziabad, you need to possess the capability to grasp concepts faster and grow your knowledge. You will be required to know all the features, advantages, disadvantages, price, quality etc. of all the goods in your sector. And that will only happen if you can learn about everything in a short period of time.

Build a CV

Now, this is pretty common but still extremely valuable. A CV is a document that highlights your skills and work experience to get a job. This holds a lot of sway in determining the selection of a candidate for the job. Similarly, to secure top retail sales jobs in Ghaziabad, you ought to have a CV.

Having Fine Communication Skills

In this job, you are expected to communicate with potential customers to generate leads and drive sales in a company. Communication is the base for all the leads, sales and other operations making it a must-have skill in this area of work. Having this skill and conveying it during the interviews will increase your chances of landing the job.

Types of Retail Sales Jobs in Ghaziabad

Retail sales jobs in Ghaziabad do not just include gallivanting around the store waiting for customers to arrive at the doorstep. It also consists of off-the-rack work like contacting leads to procure sales, online work, after-sale support and maintaining healthy long-term relationships with customers. Some retail sales job descriptions also include merchandise display, inventory check, and cashier duties. Following are the types of top retail sales jobs in Ghaziabad:

• Sales Associate
• Sales Development Representative
• Remote sale Executive
• Retail Sales Executive
• Store Assistant
• Sales manager
• Senior Sales Executive
• Counter Sales Person
• Regional Manager- Sales
• Store Manager

Key Challenges in This Role

Before you haste to any decisions regarding retail sales jobs in Ghaziabad, it is essential that you have 360-degree know-how in this field. Not everything is as effortless as it may seem. Every job comes with its own challenges and so does a retail sales job. The key challenges you could possibly face here are as follows:

Unqualified Leads

The major challenge you will likely face as a retail salesperson is unqualified leads. Unqualified leads are clients who are unsure about buying your product. In simple words, they need more information about your product before they are ready to buy it.

Most of the time, it is easy to convert unqualified leads into sales with effective communication but sometimes unqualified leads will only waste your time. Therefore, you need to be able to distinguish between these leads to get the best results.

Maintaining Customer Loyalty

A lot of retail people think that they can just fill the void left by their previous clients by attracting new ones. While acquiring new clients is very important, retaining old ones is equally important. Losing old clients will not only cut back your profits but will give you a bad reputation. Hence, maintaining customer loyalty is crucial.

Changing Customer Expectations

In these ever-changing times, everyone’s preferences, likes, expectations and dislikes are constantly changing. In retail sales jobs in Ghaziabad, you need to keep up with these changes in order to get more sales. If a customer is feeling neglected, they will not deal with you in future. Being up to date with customer expectations is a challenging part of this job.

Managing Internal Communication:

At the end of the day, it is your coworkers that you have to work with every day. Communicating effectively with them will lead to a sense of one-man ship, inclusion, and importance. This motivates each and everyone to work towards a single goal resourcefully and eliminates the chances of mistakes that happen when there is a communication gap between the workers.

E-Stores

One major problem that all the retail stores around the globe are facing today is that of E-commerce. Ever since the invention of E-commerce, retail stores’ numbers have been dwindling steadily. Fewer and Fewer people are willing to visit a physical store in order to get their things when they can just order them online at discounted rates. This is leading to heavy losses for retail stores and there is no hard and fast solution for this.

Qualifications /Soft Skills Required

There are certain qualifications that will help you land a job in retail sales. Although they aren’t a necessity, they will give you extra points over your competitors. Some of those qualifications include UG and PG degrees in:

• Business Administration [preferably in Sales and Marketing]
• Business Management
• Operations Management
• Hotel Management

Other than these, several intermediate-level jobs only require a postgraduate or even undergraduate in any subjects. But they, too, tend to prefer candidates who have a background in maths, marketing, commerce, business studies etc.

The soft skill required for retail sales jobs at Ghaziabad are as follows:

• Communication
• Customer service
• Problem-solving
• Time management
• Organisation
• Basic maths
• Teamwork
• Persuasion
• Meeting goals
• Product knowledge
• Telephone manners
• Trend awareness
• Multi-tasking
• Active listening